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MediaHere's a selection of our recent media coverage. Product photos and press releases may be accessed below.
Adagio Teas has improved the bottled-tea field with Anteadote, a line of
four unsweetened flavors with no preservatives: White Pai Mu Tan, Black
Yunnan and Chun Hao grade Jasmine are new; Green Dragonwell has been an
award-winning flavor for Adagio since it was introduced two years ago.
Experience a cup of tea like never before. Drop a Tea Blossom, by Adagio
Teas, in hot water and the hand-woven cluster slowly unfurls, exposing a
delicate flower sitting at the bottom of your mug. Watching the petals open
as you sip adds a soothing aesthetic to tea time.
The stainless utiliTEA Variable Temperature Kettle doesn't just boil water,
it has specific settings that will bring it to either 180 degrees (in 2 1/2
minutes) for green tea or 212 degrees (in 4 minutes, 23 seconds) for black
tea. An excellent kettle for the price, compact and pours well. It lacks
some of the bells and whistles of the more expensive models but is
functional and kind of cute.
Loose tea can be, well, cumbersome -- all that fussing with steeping and
disposing of the leaves. Tea bags, an American invention of the early part
of the last century, are much easier. Lucky for us, Adagio Teas is putting
out varieties such as Dragonwell green tea, Ti Kuan Yin and Jasmine Pearls
oolong teas, and Silver Needle white tea, along with Golden Yunan and
English breakfast black teas. The tea comes in mesh pouches of loose leaves,
enclosed in sealed foil packets. The mesh is triangular-shaped, making it
easy to pull out of the cup without an unattractive paper tab.
These are certainly nice enough to give as gifts, but we say treat yourself
— you're worth it. Accessible single servings are the angle to these
specialty teas from Adagio; 15 foil-wrapped mesh bags per box, $10.
We held a blind tasting, pitting one of Adagio's bagged black teas, the
Golden Yunnan, against bagged tea from two other commercial blends, one
British and one Irish. The Adagio tea... came out on top. The majority of
the tasters liked its pronounced, complex flavor and roundness.
The White Peony tea from Adagio Teas is a lovely, everyday white tea with a
smooth taste and some peppery notes. At $6 for one ounce, it's our Best
Value.
The Future of Homemaking: Tea Time. The ingenuiTEA offers a tidy way to brew
and serve loose-leaf tea. Rest the teapot on the rim of your mug, and
filtered tea pours in through a valve. It's microwave safe - just don't nuke
the leaves.
High-end tea is in a category of its own, said Michael Cramer, a former
investment banker who founded Adagio, based in Clifton, N.J. "It's more like the
new wine because of the new varietals," he said, adding that even though teas
(other than herbal teas) are all from the same plant, "it differs in how it is
grown and processed in the hands of an artisan, and that's how it becomes
interesting."
Coffeemakers have become more elaborate and now tea-brewing gizmos are
following suit. Adagio Teas, for instance, recently introduced ingenuiTEA, a
self-filtering transparent pot. After steeping loose leaves in boiled water,
you place the pot on a mug, and the filtering system drains brewed tea into
the cup.
That's one of the secrets behind Anteadote, a new bottled tea from Adagio that
uses Japanese technology to extract the oxygen from each bottle. "By taking the
air out, the tea can't oxidize, and without oxidation it can't spoil, so there's
no need to add any chemicals or preservatives."
I always liked the idea of brewing a pot of loose tea at the office, especially
in the afternoon after a day of hard coffee drinking. But the inconvenience has
always been a deterrent.
Tea drinking in the United States is on the rise and with it has come a
growing number of Web sites devoted to selling the ancient leaf.
One of the more well-known is Clifton-based Adagio Tea, a thriving
dot-com that blends sales with customer education and may be an ecommerce
venture that promises to pay off.
When Michael Cramer co-founded Adagio Teas back in 1999 together with his
mother and brother, they didn't expect to become Internet zillionaires.
They just wanted to expand the gourmet tea market to what was then an
uncaring world.
Our triniTEA electric tea maker was selected as a highlight at
this year's Housewares Show in Chicago. Diane Mizota and Michael Cramer
demonstrate.
I Want That! showcases innovations for the home. Our unique electric tea
maker was selected as one of the highlights in the kitchen appliances
category.
I Want That! showcases innovations for the home. Our ingenious teapot was
selected as one of the highlights in the tea and coffee category.
Our ingenuiTEA teapot and utiliTEA kettle were selected as highlights at
this year's Housewares Show in Chicago. Michele Torres and Kyle Burns
demonstrate both.
Press Releasesdisplay teas![]()
Our display teas appeal to the eye as much as the palate. Each serving is a
cluster of leaves that unfold in water, revealing a delicate flower hidden
within. The splendor of the flower "blooming" in the cup enhances the
wondrous taste of tea leaves gathered at the peak of freshness.
realiTEA gourmet teabags![]()
Our teabags join a crowded field of products all claiming to be "gourmet."
However they are one of the few products on the market containing full-leaf tea.
In fact, these are the same grades of tea we offer loose. The only
difference is added convenience. Available in 14 varieties.
visibiliTEA loose teas![]()
Retail packaging with a twist - a clear top that permits a view of the
leaves inside. In another industry first, Adagio lets customers evaluate the
quality of tea prior to purchase. And offers those who are new to gourmet
tea a chance to learn more about its many varieties.
ingenuiTEA teapot![]()
An ingenious teapot with a unique filtering system. Once placed atop a cup,
the valve at the bottom opens, permitting crystal-clear tea flow down, while
a mesh filter retains all the leaves. Among the easiest tea preparation
products on the market.
anteadote RTD teas![]()
An award-winning unsweetened green tea bottled with a unique packaging process that removes
all oxygen, averting the need for additives or preservatives. Among the few
products to be made with real tea leaves, not powders or concentrates.
TeaMap directory![]()
An online directory of tearooms across the world, with detailed contact
information, photos, maps, driving directions, and many customer reviews.
The most comprehensive and timely listing of tea establishments.
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Adagio Teas, Inc. Registered in England No: FC028209. VAT No: GB932208349. Registered office: Office 404 - Albany House, 324-326 Regent Street, London W1B 3HH, UK
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